Kickstarter first · then Amazon & wider ordering · Ships late Summer 2026 → Get early access
🚀 Kickstarter first · then Amazon & wider ordering · Ships late Summer 2026

The healthy-habits card game.

Beat the Grumps, build the habits: eat well, move more, focus, stay curious — for ages 4 to grown-up.

2 min to learn 15 to play 2-5 players Ages 4+
A family playing Squirrel Squad — kid mid-NOOOO as a Grump card flips
The Squad

Four squirrels. Four habits.

Lulu, Clover, Dash, Pip. Each one leads a habit. Together, they're the deck.

Lulu — Mind · Dream Nap card
Lulu
Captain of Calm
Mental wellness
Clover — Food · Big Crunch card
Clover
Captain of Crunch
Nutrition
Dash — Move · Muscle Mode card
Dash
Captain of Move
Exercise
Pip — Learn · Book Quest card
Pip
Captain of Curious
Learning
Gameplay

How it plays

Two minutes to learn. Fifteen to play. Three rules a 4-year-old gets first try.

Draw a card

Squad card? Add to hand. Grump card? Whole table slaps and yells NOOOO!

Match a color

Each Grump shows a weakness. Play a Squad card that matches. Take the Grump as your trophy.

Win at 4

First player to 4 trophies wins. High fives mandatory. NOOOOs encouraged.

The Squirrel Squad story

Made by a sister. Reviewed by clinicians. Loved by families.

Three reasons we built it. One reason it keeps showing up at dinner.

Sofia, creator of Squirrel Squad

SofiaCreator · big sister of four

Why I built it

Nothing on the shelf worked for both my 4-year-old sister and my 10-year-old brother. The only thing that ever beat the iPad was a real card game — so I built one that scales across both, with the four healthy habits parents are too tired to lecture about quietly baked in. A year of testing on my siblings, then on families across the U.S., is what made it land.

Read the full story →
Clinician reviewed Designed in consultation with a Pediatric Neuropsychologist + Learning Specialist. Child development & executive function · New York, NY

From our playtest families

"We've had the test copy a few weeks and my 5 year old asks to play almost every night, which honestly never happens with him. First thing thats beaten the tablet without a fight."
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Natasha J.mom of two · Kirkland, WA
"Took the early copy on a long flight and it kept both our kids (5 and 8) busy most of the way. Didnt expect that much screen-free time out of a card game honestly."
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Emily & Mattparents of two · Nashville, TN
"My 8 and 4 year old never want to play the same thing, but the junior rules actually let them play together. Took us a couple rounds to get the hang of it, not gonna lie, but now it's the rare game they don't end up bickering over."
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Shauna R.mom of two · Raleigh, NC
"I teach 2nd grade and tried it at indoor recess. It took a couple rounds to click, then even the quiet kids were into it. I caught a few of them repeating the healthy-habit stuff afterward, which I didn't expect."
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Bryan M.2nd-grade teacher · Portland, OR
"We got an early copy to test and the grandkids (4, 6, and 8) went nuts for it. The youngest especially — shed play a dozen times a day when they were over. Gets loud with all three going but thats half the fun."
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Valentina Y.grandma of three · Bellevue, WA
"By the third game our kids were inventing their own house rules, which around here is the sign a games a hit."
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Khanh & Jenny P.parents of three · Brooklyn, NY
"Im not a game person but its quick enough that we actually played it on weeknights. my kid asks for it over her tablet now lol."
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Lara Mae L.mom of one · San Diego, CA
"My 5 year old keeps beating me and demands a rematch every night. cant really complain lol."
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Dave D.dad of two · West Seattle, WA
Kickstarter first · then Amazon & wider ordering · Ships late Summer 2026

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